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Responding to the Massive Residential Fire in Edgewater, New Jersey

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On Wednesday, January 21st, a massive fire in Edgewater, New Jersey destroyed half of the apartments in a 408-unit complex, permanently displacing about 500 people who lived there, and temporarily forcing the evacuation of another 500 people who lived nearby.  Thankfully, there were no casualties; sadly, there are now many families who are stranded with nothing but the clothes on their backs. 

K.I.D.S./Fashion Delivers immediately responded to this disaster, getting in touch with the Town of Secaucus Municipal Government Center, a network community partner on the ground who provided us with a list of types of items that were most requested.  As you can imagine, warm coats and other cold-weather apparel was at the top of the list.   Blankets, pillows, undergarments, footwear, baby product were also needed badly. 

We turned to our very generous retail donor partners, and were able to quickly procure and provide these families with these much-needed items.  Overjoyed to be alive, daunted by what lies ahead, especially for those who lost everything that they had to leave behind, these families will face many challenges in the new year. 

Since 1985, K.I.D.S./Fashion Delivers’ mission has been to provide hope to children, families and individuals facing daily challenges and recovering from disasters. 

We would like to thank the companies listed below for helping us help them so quickly. 



If you would like to donate new product to continue our mission to help these families, please click here.

If you would like to donate funds, which we will match on a 10:1 ratio in brand new product, please click here.

Reflecting on Dr. King’s Legacy

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On Martin Luther King Day, we reflect on Dr. King’s legacy, the needs he identified, and the goals that have not yet been achieved. On a rainy, cold day at the Bayard Street Presbyterian Church last week, as I worked alongside church members, firefighters and other local community representatives, helping Chantal, Linda and others select a warm coat, I felt that we had already begun our commemoration.

At K.I.D.S./Fashion Delivers, we work every day with community nonprofits that are serving those in need.  In several of his speeches, including his renowned “I’ve Been to the Mountaintop” address in Memphis on April 3, 1968, Dr. King reminded his audience that the basic necessities of the underprivileged were among his concerns:

“It’s all right to talk about “long white robes over yonder,” in all of its symbolism. But ultimately people want some suits and dresses and shoes to wear down here!”

Today, the country also honors Dr. King’s dream by focusing on January 19 as a national day for volunteer service. It is in the efforts of volunteers and others working to make our society a better place that bring the K.I.D.S./Fashion Delivers mission to life. Last year we received over $155 million of donated merchandise from 382 companies to help 825 local partner organizations improve the daily lives of people in need. The donations we distribute – proper work attire, clothes for school, shoes, toys, books or something special to make a house a home –help with daily life “down here.”

As you think about Dr. King’s legacy, among all the great milestones of his achievement were also many small ones that gave people comfort along the way. Please think about what you can do to help improve the lives of people in need.  At K.I.D.S./Fashion Delivers, we do that every day.

#CuddlHug Social Media Campaign from Cuddl Duds to Benefit K.I.D.S./Fashion Delivers

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New York, NY — To celebrate National Hug Day on January 21, Cuddl Duds will launch #CuddlHug, a campaign hosted on the brand’s social platforms to raise funds for K.I.D.S./Fashion Delivers.

Beginning Wednesday, January 21, Cuddl Duds will post a unique #CuddlHug photo on Facebook and Twitter (@CuddlDuds).  Each share of the photo on Facebook or retweet of the photo on Twitter will generate a $1.00 donation from Cuddl Duds to K.I.D.S./Fashion Delivers (up to $20,000), between the dates of January 21 – January 23, 2015.

“The Cuddl Duds official brand logo is our “Huggie” mark. The mark was created to capture the feelings of warmth, comfort and delight, that a hug can give you,” said Mark Sandler, president, Komar Layering.  “We thought it was a logical extension of our brand identity to join in the spirit of National Hug Day this year by offering a fun, feel-good campaign focusing on the comfort of a hug and giving back.” 

“Cuddl Duds made an impactful donation to us during Hurricane Sandy that helped many people recovering from the storm.  We are delighted to be working with them once again to spread the goodwill of National Hug Day,” said Lisa Gurwitch, president of K.I.D.S./Fashion Delivers.

Individuals who share the photo on Facebook or retweet the photo on Twitter from January 21 – January 23, 2015, will also be automatically entered for a chance to win $500.00 worth of Cuddl Duds warm layers.  All entries will be collected and one winner will be chosen at random to win.

K.I.D.S./Fashion Delivers, Inc., a 501 (c)(3) non-profit organization, unites retailers, manufacturers, foundations and individuals to provide new merchandise to children, families, and people impacted by poverty and tragedy.  Excess product, including apparel, accessories, shoes, home furnishings, toys, books, school supplies and other items, delver hope and dignity to people in need through a network of community partners.  For more information, visit

At Cuddl Duds®, layering is a lifestyle. As the leading brand in warm layering, Cuddl Duds® offers the ultimate in cozy comfort without unnecessary bulk. Cuddl Duds® takes pride in being at the forefront of textile innovation, performance technologies and modern styling.  For over fifty years, Cuddl Duds® has provided women with the latest essentials to build the foundations of a year-round layering wardrobe, and continues this legacy with brand extensions for men, kids and toddlers too.  For more information please visit

Komar Layering, a division of Komar, designs, produces and distributes layering apparel for women, men and children. The company’s innovative pieces are designed for warmth, style and ultimate comfort through the freedom of stretch. Established in 1908, Komar is a global consumer products company, specializing in the design, marketing, sourcing and distribution of sleepwear, loungewear, intimates, and layering products. The company is an industry leader across a diverse range of competitive retail categories. Komar is proud to represent more than 100 lifestyle brands and licenses through their retail partners, which sell worldwide at every price point.  For more information, visit